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Introduction of a strong shoe line targeted to various market segments to maintain leadership through increased market share. To provide good quality shoes at an affordable price.
By keeping in mind the comfort that needs to be there and providing new designs with it. Introduction of a shoe line as per life style as well as fashion trend. Identification of loopholes in cost structure to increase production efficiency. Detail analysis of price points of entire shoe line in order to achieve maximum margin.
Bata manufactures and sells a wide range of footwear made from leather, canvas, plastic and rubber. The company also markets a range of sports shoes, garments and accessories manufactured by others.
Bata Bangladesh has four different sources of production: Bata Bangladesh has two factories in Tongi and Dhamrai. All the rubber and related production has been done in Tongi factory.
Every type of leather products are been manufactured in the Dhamrai factory. There are some satellite production factories which produces solely for Bata with the production facility, which has been, step up by Bata Bangladesh.
As related and supporting industries are growing in shades of the massive structure of Bata Bangladesh. It also does outsourcing with different small shoe industries mainly from the Dhaka region.
The quality and the specification has been ensured by the Bata people. With high import duty it is hard for Bata to import a substantial amount from different subsidiaries and other outside suppliers. School shoes of Bata: Bata first earn its name as the most durable shoe manufacturer for school going children.
When it first comes to this country it has realized that there is a huge market opportunity for school shoes. Which quickly earn recognition among the parents of that time, as they need a durable shoe that really can last even after lots of rough treatment.
From there on Bata gone on to make Canvas shoes, other black leather shoes, hard top white sneakers for school goers. The most popular brand of school shoes that are now in the market are NorthStar which provides hard and soft white sneakers and the leather black Bata school shoes which are of various designs.
The Bubblegummers brand of Bata serves the infant to children, according to them years of age group.
Bubblegummer brand has provided Varity of design and type of shoes for above-mentioned age group of children. The Mari Clare brand of Bata is for women.
It has more than designs and has different price range of shoes. The price range here starts from Taka In recent times Bata has targeted the young working women who wants reasonably priced, decent design and durable shoes for work and this brand in many cases serves this segment well.
What we called is Sponge Sandle is professionally called as Thongs. Sandles of Sandak brand of Bata serves that very segment of the market. It produces different types of very good quality plastic and Thongs for women.Management Information Systems in Bata India-MBA Project Report While leather shoes and uppers are concentrated in large scale units, the sandals and chappals are produced in the household and cottage sector.
India produces more of gents. Project Report on Dabur India-Company Analysis Dis. Report on Marketing Mix of Bata Shoe Company. Bata. Bata Final Repor,t. Bata Marketing Project. bata pakistan. Bata Brand Audit. Bata Shoes Bangladesh. BATA Marketing(Segmentation, Targeting, Positioning, Differentiation) Documents Similar To Bata project.
Bata. Uploaded by. Samuel Davis. BATA. Uploaded by. Mahmud Jamil. Marketing Plan of BATA. by kasi | Marketing Plan. Marketing Objectives for the Project. Bata’s marketing objective is to achieve the level where its each category is in a position of % estimated business.
The overall objective of the company is collection of shoes which have been improved a lot and is to maintained reasonable and. Sub: Submission of Report on indentifying the performance of Bata Company Sir, We are the student of BBA in Eastern University.
We are very much enthusiastic about our report.
We are really happy to have such a report of challenging and interesting like this report. Incorporated as Bata Shoe Company Private Limited in , Bata India is the largest retailer and leading manufacturer of footwear in India and is a part of the Bata Shoe Organization.
In , an experimental shoe production plant was built in Konnagar, West Bengal with 75 Czechoslovak experts. Report on Marketing Mix of Bata Shoe Company. Mini Project on Flipkart. Bata Shoes Bangladesh. BATA Final. Impact of Customer Satisfaction on Consumer Loyalty.
Documents Similar To Bata project. Bata. Uploaded by. muzzijaan. Bata. Uploaded by. Samuel Davis. Bata. Uploaded by. Dan John Karikottu.